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Bibsikha

Bibsikha Social Development Foundation aspires to uplift millions of Indians,fostering socio-economic equality. Our mission is to empower communities for shared prosperity, creating dignified ruralsocieties. By providing essential tools and opportunities, along with the values of cooperative development, we aim torealize a better, more equitable, and sustainable world.

Brand Identity


Distinctive and meaningful representation of the brand, embodying its core values and the visionary behind it.
At its center is an illustrated portrait of Manoj Kumar Basumatary, affectionately known as the Pigman in Northeast India and beyond.Manoj's journey from a banker to an award-winning entrepreneur symbol izes dedication, innovation, and excellence, having pioneered scientific and commercial piggery development in Assam for over a decade.
The red background of the logo signifies passion, energy, and commitment, reflecting the founder's drive to revolutionize the piggery sector, while the black outlines and details convey strength, authority, and professionalism.

BIBSIKHA has brought over a decade of composite professional Techno-Commercial experience of members and possess historical data and current updates on Indian requirements. Besides, we are back up with an experienced and hardworking team with vast hands-on realisation of working in the field of livelihood management, women empowerment, Education and Technology Development, Cultural and Research Oriented Programs, Carbon management and other numerous program through our Parent non-profit Social Organisation SEWA. 

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Brand Positioning Statement

For health-conscious meat lovers who prioritize quality and safety, PIGGMAN is the premium pork brand that offers tender, hygienic pork products. Unlike other brands, PIGGMAN ensures farm-to-fork traceability and adheres to the highest food safety standards by using globally preferred breeds (Yorkshire, Landrace, Duroc, and Hampshire) and avoiding antibiotics, added hormones, and artificial colorants.

Our ISO 22000 2018 certification and com mitment to hygiene and food safety make PIGGMAN the trusted choice for delicious and safe pork products.

Point of Difference (POD):

Tender Hygienic Pork:
Emphasis on the tenderness and hygiene of the pork products.
Globally Preferred Breeds:
Using specific pork breeds (Yorkshire, Landrace, Duroc, and Hampshire) known for their superior quality.
Farm to Fork Traceability:
Ensuring complete traceability from the farm to the consumer's table.
No Harmful Additives:
Commitment to using no antibiotics, added hormones, or artificial colorants.
A. Innovation Description:
We continuously seek new and better ways to produce and deliver our pork products, embracing creativity and originality to set new standards in the industry.

B. Quality Description:
We are committed to providing the highest quality pork products, ensuring that every item meets our rigorous standards for tenderness, hygiene, and flavor.

C. Safety Description:
We prioritize the health and safety of our consumers by ensuring our products are free from harmful additives and produced under stringent hygienic conditions.
D. Integrity Description:
We operate with transparency, honesty, and ethical practices, building trust with our consumers, partners, and the community.

E. Excellence Description: We strive for excellence in everything we do, from product development to customer service, aiming to be the best in the premium pork market.

F. Responsibility Description:
We take our role seriously in ensuring food safety, environmental sustainability, and community well-being.
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